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Copies distributed / sold and web users

The logic of a newspaper online is not to penalize the version caracea indeed, the first rule is to increase the number of readers and users with no degradation in newsstand sales and subscriptions. The decline

however, is relentless and constant, aggravated by the economic crisis and publishers that have made the so-called "clean", or have removed the free copies for example: in schools.

suffer most are the most national newspapers that the provincial, still felt a strong local roots and a lot less rich web versions of newspapers. On the site

Findings Dissemination Print ( Adsnotizie.it ) by registering you have access to data about the spread of copies sold and Italian newspapers, provided directly by publishers and divided by period.

During April 2009 - March 2010 daily newspaper and has been sold Il Corriere della Sera with an average circulation of 656,953 copies, an average circulation of 511,937 copies and made a total of 143,983 copies to 455,388 copies sold. In second place come
the Republic with an average circulation of 604,689 copies, an average circulation of 469,804 copies, a yield of 134,616 copies for a total of 427,782 copies sold.
third place as regards the spread is up to E Polis with an average circulation of 446,555 copies, an average circulation of 438,564 copies, a yield of 7,911 copies and a small sale of only 1,712 copies, well 436,852 free copies. In third place for copies instead find the Monday edition Gazzetta dello Sport with an average circulation of 568,056 copies, an average circulation of 402,378 copies, an average yield of 164,589 copies and a total of which amounts to 367,244 copies sold.

To better understand the data Adsnotizie.it offers a very useful glossary. This is the link: www.adsnotizie.it / glossary / index.php .

Regarding the data on Web users after registration Audiweb offers the following analysis:

Internet Audience, May 2010
Population (000) 54 745
Users connected to the Internet (000) 34.7999
active users in the month (.000) 23,802 Time spent in
average daily per person (h: m) 1:32
Page Views per person on an average day 171

Summary data in May 2010

• leads the MSN / WindowsLive / Bing with 4,919,142 people, 57,357,000 page views and 15 minutes and 29 seconds as the time spent by the user. Following
• Virgil with 2,720,939 people, 39.325.ooo page views and time spent by the user as 06:15. Then we
• Free with 2,585,056 users and 71,960,000 page views 10:48 Spaso time as the user.
• Yahoo! with 2,237,436 users and 34,519,000 page views 07:28 as time spent by the user.
• The Republic with 1,198,186 users and 11,660,000 page views 06:26 as time spent by the user.
• Corriere della Sera with 996,954 users and 8,884,000 page views 05:54 as time spent by the user.

Note that the data refer only to the customs Property, Parent Brand and Publisher of enrolled Audiweb.